About us

Mikael “Micke” Suorra owns and runs Hide & See. He is a determined, inspiring, and highly knowledgeable person — a true experience to spend time with. With his natural sense of hospitality, great humor, love for his work, and attention to detail, he ensures your visit will become a memory for life.

Here’s Micke’s own story:
All my life, I’ve had a passionate interest in hunting, fishing, and nature, and I’m a trained wildlife, fishery, and nature conservation officer. I have worked as a nature conservationist in the national parks of Stora Sjöfallet, Sarek, Muddus, and Padjelanta, and as a fish master, coordinator, and sales manager for three fish farms in Norrbotten. I’ve also worked in forestry in both northern and southern Sweden.

My heritage is Sámi, and my family has lived and worked in Unna tjerusj (Sörkaitum Sámi village) for generations.

When I was just eight years old, my father taught me how to call hazel grouse, and as a teenager in the early 1980s, I began communicating with moose and foxes. Over the years, I’ve experimented with different animal calls, including roe deer and bear. What fascinates me most is the interaction and connection you can create with wild animals — learning to read their behavior.

After a workplace accident, the idea grew stronger to create something inclusive — something also accessible for people with disabilities. Planning this venture became one of the driving forces in my recovery after my own injury.

Through Hide & See, I’ve brought together my interests and expertise in wildlife and nature into experiences that make the nature and wildlife of Swedish Lapland accessible to everyone. With me, everyone should feel welcome — no matter how they get around.

Anna is Micke’s partner. With a background as a freelance journalist, communicator, and over 25 years as an entrepreneur, she has been by Micke’s side ever since the idea first started to take shape.

Her main role in the company today is to design the food concept, bake, and prepare all the homemade dishes and pastries. She’s also the one who steps in for various forest tasks, transports, assistance, and all kinds of preparations for special events.

Emil is the next generation true outdoorsman in the family. He’s a cornerstone in the business — handling preparations, heavy lifting, and everything that supports our activities. He has also started working as an assistant guide for larger groups. Like his father, he has a genuine sense of hospitality and an impressive ability to mimic different animal calls. Emil easily connects with guests from all over the world and shares his knowledge with warmth and enthusiasm. You’ll definitely be seeing more of him!

Filippa, our daughter, has been helping out since the very beginning, doing everything from painting and loading gear to working as a digital creator. She has a great eye for capturing moments with her camera, editing videos, and managing social media. Together with Anna, she also prepares snacks and meals and helps develop our food and coffee concepts. In recent years, she has stepped in as an assistant guide, taking care of guests with a bright smile and an intuitive sense of what they need.